Grand Reopening Sale
August 3 - 20 
Extended Through August 27th 

Formally known as New Balance Baton Rouge, Big River Footwear Co. brings a new and exciting atmosphere to Towne Center in Baton Rouge, LA.

What you love about New Balance Baton Rouge will not be going anywhere. Big River Footwear Co. is still under the same ownership, still has the same staff you all know and care for, and they will continue to carry the New Balance shoes that their customers have been using for the past 17 years. Big River Footwear will also now carry other top brands like HOKA, Brooks, Asics, and many more!

We are very excited to announce our name change to Big River Footwear CO!

Enjoy Deals
In-Store and Online
Aug 3-20

Extended Aug 27


Present Coupons In-Store or Use Coupon Codes Online! 

Online Code: Reopening1
Online Code: Reopening3
Online Code: Reopening2
Offer valid on full-priced purchases totaling $75 or more. Not to be combined with other offers. Not valid on past purchases, gift cards, Shokz, Garmin, New Balance, Brooks, and HOKA. Some exclusions apply.


The first 100 customers on Saturday, Aug 19th will receive a free mini gourmet cupcake from Les Amis Bake Shoppe.
Learn More